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Client projectPrestigePersonalisationSibling products

Natalie Marie Jewellery

App-free builder links sibling products on the same order

Industry
Fine jewellery, Sydney
Architecture
Theme customised from Prestige 10.9.2. Choosing a birthstone or charm adds that sibling variant to the cart and links it to the parent line with a bundle id. The public catalogue lists more than 1,300 products.
Technology
ShopifyPrestigeLiquidAfterpayKlaviyoSwym
Role
Shopify developer
nataliemariejewellery.com
Natalie Marie birthstone charm selector with Garnet stone details

The problem

A personalised piece is assembled from other products in the catalogue: a necklace plus a birthstone, a chain plus charms. Those siblings have their own variants and prices, and the order still has to read as one piece.

The system

The selector is theme code, not a personalisation app. The buyer picks a stone, the gallery moves to a preview of that stone, and add to cart posts the parent variant and the sibling variant together. Afterpay on-site messaging, Klaviyo and Swym are on the storefront. Afterpay's own message states a maximum purchase of $4,000 AUD.

The implementation

  1. 01Customised the storefront from Prestige 10.9.2
  2. 02Pointed birthstone and charm choices at variants that belong to sibling products
  3. 03Linked the parent line and the sibling lines with a shared bundle id
  4. 04Swapped the gallery to a preview image for the chosen stone
  5. 05Left Afterpay on-site messaging, Klaviyo and Swym as the surrounding integrations

The result

Theme
Customised Prestige 10.9.2
Catalogue
1,300+ published products
Personalisation
Sibling products, no builder app

Key learnings

  • 01Sibling products keep price and inventory on the variant that actually exists
  • 02A shared bundle id is what ties the parent line to the stones or charms
  • 03Preview images in the product gallery show the chosen stone without another app

Next

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